Goya’s Revenge On AOC Turns Out To Be A Mild Affair
During a podcast this past Monday, Goya CEO, Robert Unanue, boasted about a 1,000% boost in sales and making Alexandria Ocasio-Cortez “employee of the month” as a result. The New York 14th congressional representative called him out earlier this year over his praise of President Trump.
AOC Gets Owned
Earlier this year, Unanue who is Hispanic, praised Trump after taking a trip to the White House to celebrate a new initiative which aimed at helping Hispanic Americans.
Trump hasn’t exactly had the best track record when it comes to minorities throughout his presidency. Hispanics especially have felt his ire since the beginning of his bid for presidency as he’s described the country experiencing an influx of rapists and murderers including — referencing MS-13. Immigration has also become more of a nightmare under Trump.
And while their CEO and Goya marketing managers brags about their sales and their donations on Twitter, respectively; they left more to be desired.
In particular: will employees at Goya be properly compensated during this pandemic?
That’s what’s missing from this braggadocio affair.
A CEO becoming richer off of the backs of American’s who’ve had to bounce back in between quarantining and returning to work during a pandemic isn’t exactly a good idea to celebrate when American’s are struggling.
Unanue might believe capitalism is the right answer given his company’s charity to work to a failed socialist country — but it’s a far cry to suggest a CEO is considerate of others when he felt the need to brag about money which his employees might not ever see.
A Much More Simpler Explanation Of The Sales Increase
Yesterday, AOC responded to the comments Unanue made implying what others were saying: AOC technically never called for a boycott of Goya; she’ merely said she be learning to make adobo from scratch.
And more so, Unanue might be giving himself and AOC more credit than deserved.
The New York Times covered Goya sales increases back in March.
“As the coronavirus pandemic upends daily life across the United States, Americans are filling their pantries with long-lasting essentials — pasta, rice, canned meat, even oat milk.
But amid all the panic shopping, the growing demand for beans has stood out as an especially potent symbol of the anxious and uncertain times. At supermarkets, shoppers are stocking up on canned beans from familiar brands like Goya Foods, as well as thick bags of dry beans that usually lie largely untouched on store shelves.”
Nielsen has more recent data that backs up the company’s claim of sales increase, but again, AOC had nothing to do with it.
While there was a demand for Goya products mainly beans which is one of its broadest segments — their posted 82.1% growth and rice sales increase 84.5% for the nine weeks ended June 1.
AOC made her comment about Goya in July.
And in an article from Food Dive, Joe Perez, senior of vice president said, “People who may have shunned or walked past the center aisle, rediscovered it and realized that there are quality products within those aisles worth their time and effort,” he said. “The other aspect, which is unfortunate, currently with so many people out of work, their budget is a bit tighter and canned beans are nutritious, healthy, economical and very versatile. You can make different menus every night without repeating the same bean or the same presentation.”
In the same article, Nielsen data mentions other foods such as canned tuna, powdered milk and rice, also saw sales increases due to the pandemic and quarantine.
There might be some evidence to suggest people who are hypercritical of AOC went out of their way to purchase Goya products, because Republicans never pass up on owning the Libs. But Unanue’s pettiness was a mild own at best.
The charity work is more welcomed than the politics, however.